How Prosigna compares to wealth screening and lead lists
Most prospecting tools tell you who has money. Prosigna tells you whose wealth just changed and how to reach them while they're deciding — the difference between a static list and a timed, exclusive intelligence brief.
Jump to the full comparison ↓When wealth managers evaluate prospecting, they're really choosing between three approaches: wealth screening (estimate net worth), generic lead lists (buy contacts in bulk), and manual registry monitoring (watch Companies House, EDGAR, probate yourself). Each answers part of the question. Prosigna is built to answer all of it — who, when, and how to reach them — and to do it exclusively.
Side-by-side breakdown
Four prospecting approaches, one dimension at a time.
When each one is the right call
Choose wealth screening if…
your job is to size an existing book or prioritise known contacts by capacity. It's a capacity tool, not a timing tool.
Choose a generic lead list if…
you need raw volume for a wide, low-touch campaign and relevance isn't the priority.
Choose manual registry monitoring if…
you have the time and analysts to watch filings yourself and want full DIY control.
Choose Prosigna if…
you want the wealth event itself surfaced, filtered to your firm's criteria, delivered exclusively, with a route to contact — so you reach the prospect first, while the decision is live. That's everything the others do partially, built into one timed brief.